Design is
communication.

I am a user experience (UX) designer based in Columbia, Missouri. I combine thoughtful design with user research to create digital products that offer great experiences for users while meeting organizational goals.

Scroll down to view selected past work.

Next
Laptop, ipad and phone displaying Show Me Mizzou day website

Show Me Mizzou Day Website

UI Designer

The Show Me Mizzou Day website needed to provide our community quick access to event information from any device. Using on-brand graphic elements and the Bootstrap framework, I created a mini-site to complement print, social and environmental materials within the larger campaign. The responsive design was optimized for mobile users so they could access activity information from their phones during the event.

Next
laptop screen showing Missouri Veterans History Project website

Missouri Veterans History Project

UI Designer

The Missouri Veterans History Project needed a user interface design that made it easy for veterans and their families to participate in the project. I designed a simplified navigation system and space to showcase veteran stories, inspiring others to participate in the project.

Next
laptop screen showing Division of Inclusion, Diversity and Equity website

Division of Inclusion, Diversity & Equity Website

UI Designer and Copywriter

The University of Missouri Division of Inclusion, Diversity and Equity got a fresh, on-brand design with a streamlined interface and responsive screen displays for phones, tablets, laptop and desktop screens. As this group grew from the Chancellor's Diversity Initiative to a full-fledged division, organizational priorities and services changed. I developed a new site navigation that not only better represented the division's new focus areas, but also reflects the things that mattered most to our site users.

Next

Academic Hiring

UI Designer/Developer and Copywriter

I collaborated with a colleague to develop this web-based eLearning module for faculty search committee members. The goal was to create a module that presented best practices for equitable hiring in an engaging, readable format. Using common dilemmas in the search and selection process, I created interactive scenarios and activities to encourage learners to apply what they were learning. I was responsible for content development, design, and coding of the module in HTML/CSS with JavaScript as well as developing several of the templates and job aids.

Next
Total Eclipse Banner and Flyer

2017 Total Eclipse

Graphic Designer

I designed several promotional pieces for the University of Missouri's total eclipse celebration in 2017. These materials included:

  • calendar flyer
  • large bridge banner displayed in the MU Student Center
  • educational brochure
  • social media graphics
  • newspaper ads
Next

Black History Month Promotions

Graphic Designer and Copywriter

I coordinated the marketing and promotions for Mizzou's Black History Month events from 2013-2015. This included creating the master calendar of events and handling promotions through a variety of other channels:

  • digital screen ads throughout campus
  • individual event flyers
  • table tent promotions in dining halls
  • email blasts, Twitter and Facebook campaigns
  • postings through various campus and community calendars
  • official press release through the MU News Bureau
Next
News Bureau website wireframe

MU News Bureau

UX Designer

As part of an earlier redesign, I developed the wireframes for the University of Missouri News Bureau website. MU's media team not only needed to be able to publish news releases, but also needed space to promote university experts, major media placements, upcoming events and research radio spots. The site's primary audience was media professionals who needed to be able to quickly access news releases and other items to use in creating their own stories about the University. The new site plan addressed both the organizational goals of the department and needs of the site users.

Next
Student interview quotes and objectives

Undergraduate Research

UX Research

I conducted user interviews to identify student needs unmet by the current website. Using this information and the department's stated goals for the project, I developed a project plan for our design team. The new plan outlined specific actions that would improve the design interface and overall user experience of the new website as well as help the department accomplish their organizational goals.

Next
Thompson Center Sitemap diagram

Thompson Center for Autism and Neurodevelopmental Disorders

UX Designer

The Thompson Center had an online presence but it didn't reflect all the skillsets and services their team had to offer. Their site needed to serve both families looking for information about autism diagnosis and researchers/practitioners looking for the latest data, therapies and published reports Thompson Center faculty.

After conducting research to inform our design decisions, I developed a sitemap and wireframes for the new website that served both parents and professionals. I then worked with another UI designer/developer to complete the project.

Next
N personal brand icon

Let's talk!

Drop me a line at niki[dot]stanley[at]gmail[dot]com.